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CUSTOMER SUCCESS
STORY
AN INTERVIEW WITH
Greg Morrison
Managing Director: Concept to Completion
We asked Greg Morrison, Managing Director of Concept to Completion to talk through his experience of working with Donaldson Timber Systems and building in timber frame.
Why change to timber frame and why now?
"Given our business model, which enables us to explore and lead with a range of MMC approaches whilst challenging conventional methods, the timing of our project aligned perfectly with the Concept to Completion model and the Donaldson Timber Systems partnership."
What pressures or challenges were you facing at the time you chose to work with us?
With the industry continually evolving, we were challenged to develop and deliver a new system that improved EPC ratings and overall performance while maintaining a competitive edge.
What were the key outcomes you needed to achieve for your business?
To deliver a new system that genuinely raises the bar for performance and quality in Jersey.
How important was long term delivery certainty compared to short term cost?
While cost is always a consideration, long-term delivery certainty was the priority for us. Ensuring the project could be delivered on time, with predictable quality and minimal risk, was critical to maintaining confidence with our stakeholders and meeting expectations. Choosing a partner and system that offered programme reliability was far more valuable than short-term savings.
What would success have looked like for you at the start of the relationship?
Success meant forming a partnership that enabled us to deliver high-quality, energy-efficient homes on programme, with minimal disruption and risk. We wanted a collaborative approach where technical expertise, innovation, and problem-solving were integrated from the outset, ensuring both design and delivery were optimised.
01
Why offsite?
Offsite construction offered consistency, speed, and precision that traditional methods could not match. It allowed us to better control quality, reduce programme risk, and respond to the challenges of labour availability in Jersey. The predictability of offsite methods aligned perfectly with our focus on long-term delivery certainty and increasing performance for our clients.
With offsite, much of the critical work is completed in controlled factory conditions, reducing reliance on local labour and weather-dependent delays. This approach gave us a high degree of certainty on timelines, improved overall quality and performance, and mitigated risk across the project lifecycle.
Initially, there was some concern about whether timber frame could meet Jersey’s performance standards and our expectations for durability. However, seeing the technical capabilities, engineering precision, and compliance assurance of the system reassured us that offsite timber frame was the right choice.
02
Why Donaldson Timber Systems?
Donaldson Timber Systems combined technical expertise with a collaborative approach. They were willing to engage early, work through design challenges with us, and tailor solutions to our needs, which set them apart from other suppliers who took a more transactional approach.
Their in-depth understanding of timber frame systems and offsite construction gave us confidence in their ability to deliver both innovation and reliability. Their approach meant we could explore solutions that optimised performance, compliance, and programme efficiency.
Extremely important. Early engagement allowed us to influence design decisions, ensure compatibility with our build standards, and reduce potential delays during delivery. Collaborative problem-solving built trust and aligned expectations across the project.
Confidence grew as early design discussions translated into practical, robust solutions. Seeing their ability to meet our technical, programme, and commercial requirements reinforced that they could be a trusted partner for multiple projects over time.
Professional, responsive, and collaborative. They consistently translated complex requirements into clear solutions, maintained open communication, and supported us at every stage from concept through to delivery.
They demonstrated a clear understanding of our priorities, particularly programme pressures and performance expectations. They proactively proposed solutions to ensure deadlines were met without compromising quality.
The partnership adds value in predictability, quality assurance, and innovation. It enables us to deliver high-performing homes efficiently while mitigating risk and maintaining stakeholder confidence.
03
Why Sigma?
Sigma offered a combination of structural robustness, design flexibility, and compliance assurance that aligned with our performance targets. It was a proven system that could meet both our technical and programme needs.
Sigma’s engineered approach ensured high energy efficiency, durability, and regulatory compliance. Its flexibility also allows for future adaptations or upgrades, giving us confidence in long-term value.
Reduced onsite construction time, improved quality control, and fewer programme delays translated into cost efficiency and predictable delivery. It also simplified coordination with other trades and partners.
Confidence grew as early design discussions translated into practical, robust solutions. Seeing their ability to meet our technical, programme, and commercial requirements reinforced that they could be a trusted partner for multiple projects over time.
Very straightforward. Sigma comes with detailed guidance and support from DTS, enabling our teams and subcontractors to adopt the system quickly and effectively, they also visited the Island several times before the project commenced and met with our whole supply chain to run through guidance and advice.
04
Benefits
Faster programme delivery, improved quality control, reduced onsite risk, and more predictable budgets have been the key benefits.
Programme certainty has significantly improved, with fewer delays and unexpected issues. Quality is consistently high thanks to factory-controlled conditions, and risks are better managed through early design collaboration.
Yes — the partnership has also enhanced our internal capability to manage offsite construction and improved stakeholder confidence in our delivery approach.
We are now more confident in specifying offsite Donaldson timber frame solutions for future projects, knowing they deliver consistent performance and efficiency.
Feedback has been very positive, particularly around build quality, thermal performance, and faster delivery times.
